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Digital Innovation and Transformation

Digital Innovation and Transformation

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adtech

Criteo: how much personalized retargeting is too much?

Posted on April 20, 2020 by Paul-Emile Landrin

Criteo uses AI and Big Data to increase the scope of online advertising by created unique ads for … each individual customer.

Adtech and network effect

Posted on October 4, 2015 by HelloSof

We're in the middle of the adtech race and a winner picking up the network effects is still not visible

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