23andMe: Losing at digital privacy
In the age of heightened digital privacy concerns, sharing genetic data with 23andMe may not be worth the risk.
losers
Mattress Firm: Losing by betting on bricks in the age of clicks
Mattress Firm the largest US mattress retailer continues to struggle because of pressure from D2C players and its miscalculated expansion strategy.
Mattel: Toy manufacturers need to grow up
Why Barbie and Hot Wheels need digital makeovers to keep pace with their increasingly tech savvy users.
Is it too late for Microsoft?
Microsoft shifted from a company that creates new markets and leads innovation to a company that defends its position in existing markets.