It’s no secret that content producers everywhere are searching for ways to attract eyeballs and dollars. By embracing virtual reality technology in a strategic way, the NBA is testing a new content delivery method while simultaneously giving fans a unique and innovative basketball viewing experience.
As brick and mortar retailers face increasing competition from online platforms, VR/AR provide a means to fight back and reengage consumers
Matterport provides a platform to transform real estate into virtual reality experiences, consumable both in an internet browser and a virtual reality headset.
Bricks and Goggles is a Dutch software firm that specializes in converting construction designs (e.g. 3D CAD files) into Virtual Reality files that can be run on VR headsets (like Oculus and Google Cardboard).
NextVR is delivering live sports and entertainment into your home in VR!
It’s hard to digitally replicate the case method with online videos or massive group chats. Virtual reality changes that.
Mind reading is a powerful method of allowing users to control VR/AR environments. Facebook is getting in on this game. They have a head start on the tech but what’s the best way for them to capture this opportunity in the long run?
As companies struggle to catch up to Playstation, Oculus, and HTC, could a unicorn platform that can read your mind quietly overtake them all?
With innovative technology and high engagement rates, GoPro has the potential to bring tools for virtual reality creation to the broader consumer market.
Untiy 3D is accelerating the pace of VR game development by leveraging its installed user base of 2D game developers