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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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Alexa: From Smart Assistant to Smart Platform

Posted on February 26, 2017 by shsenior

In the last few years smart assistants have been getting a lot of attention as the tech giants compete for share of voice. Apple was one of the first to market with Siri, but they kept their AI platform closed and […]

Alexa, Amazon and the Beauty of a Platform that Makes No Money

Posted on October 4, 2015 by Rob C.

Amazon, Apple, Google, Microsoft are battling it out for dominance of voice as the next UX and for creating a truly intelligent personal assistant. Each has taken a difference approach, which will determine the strength of the network effects at play and ultimately, the success of their products and platforms.

Vertical Integration Maximizes Creativity and Profit at Audible

Posted on September 14, 2015 by The future ex Mrs. Kevin Branch-Elliman-Obara

The near market monopoly enjoyed by Amazon/Audible demonstrates the ability of vertically integrated media companies to maximize value for the customer

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