The SWEAT App, created by fitness influencer Kayla Itsines, emerges a winner in the fitness industry’s digital revolution.
Macys is unable to deliver on competitive pricing, differentiated customer experience, and unique product offering. Its historical competencies leave it ill-equipped to compete in the omnichannel retail market.
E-commerce is one of the most significant trends in the digital transformation in the 21st century. From a massive e-commerce company such as Amazon in the US and Alibaba in China to a smaller local player like Shoppee, in Southeast […]
An inside look at how Sephora uses technology in its stores to stay relevant in rapidly evolving times.
As delineations between physical and digital storefronts fade, Walmart has recognized that the future lies in “omnichannel” retail — a world where retailers serve customers seamlessly through online, mobile, and in-store interactions.